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  Our Goal
The goal of the STC is to propagate industry-wide source tagging growth and momentum by sharing best practices, case studies, common opportunity, joint challenge resolution and ideas of interest.

 

 Market Specific Activity - Sporting Goods

Source Tagging Overview:

The Sporting Goods industry is comprised of approximately $75 billion in annual retail sales in US. It is an evolving marketing made up of small regional players to big-box chains. The key trade association for this industry, the National Sporting Goods Association (NSGA), has recently endorsed source tagging and offers its member special discounts for those who chose to adopt source tagging.

Source tagging product categories within the Sporting Goods market include:

  • Baseball

  • Golf

  • Fishing
  • Apparel

  • Footwear

  • Camping
  • Hunting

  • Skiing

  • Racquets

  • Electronics

  • Paintball

  • Optic

Industry Associations:

• National Sporting Goods Association (NSGA) – www.nsga.org
• American Apparel & Footwear Association (AAFA) – www.apparelandfootwear.org/
• Voluntary Interindustry Commerce Standards (VICS) – www.vics.org
• Sporting Goods Manufacturers Association (SGMA)– www.sgma.com

For additional information contact:

Mark Erickson
maerickson@tycoint.com
813.814.0070

Isabelle Molleur
imolleur@tycoint.com
514.766.1310

    

 

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